Google announced a new tool set for business owners, as well as franchise and multi-unit organizations, to help them better manage their business information, photos, reviews and Google+ accounts.
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The answer to this riddle is simple. Create a holistic digital strategy that provides the traffic your business needs to meet your business goals. We call this your “share of voice.” Whether it be PPC to take advantage of an opportunity, SEO to build content and lower your CPA (Cost per Acquisition), Social Media, Remarketing—it is all part of the overall puzzle. In building such a program ask yourself four simple questions.
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Did you notice any recent changes when you search on Google? Maybe you’re thinking something looks different, but can’t quite put your finger on it. The images below may provide some help – the first result was several months ago in November, while the second is what is seen today in March.
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Did you notice any recent changes when you search on Google? Maybe you’re thinking something looks different, but can’t quite put your finger on it.
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