Google announced a new tool set for business owners, as well as franchise and multi-unit organizations, to help them better manage their business information, photos, reviews and Google+ accounts.
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The answer to this riddle is simple. Create a holistic digital strategy that provides the traffic your business needs to meet your business goals. We call this your “share of voice.” Whether it be PPC to take advantage of an opportunity, SEO to build content and lower your CPA (Cost per Acquisition), Social Media, Remarketing—it is all part of the overall puzzle. In building such a program ask yourself four simple questions.
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